The old face of Waterloo
"From time to time, styles change, and you need to refurbish," says UW president James Downey -- who admits that there will never be unanimity on any question of taste or aesthetics, but adds, "Personally, I like it better!" He adds: "It holds onto what is essential. We've made it more attractive and appealing for contemporary tastes."
In any case, the president says, the change to the logo is almost a side issue. He wants to emphasize the overhaul of Waterloo's student recruitment publications, which "have not been particularly eye-catching -- many other universities have been more progressive in their design." Says Downey: "Recruitment will become a more competitive business . . . we've seen a softening of the application rate." New brochures and posters that are being printed this week are meant to be "attractive not just to ourselves, but to a different generation of students".
It was organized by the Ontario University Registrars' Association to show off all 19 of the province's universities to potential students and their parents in the Toronto area. It replaces a two-week grind of visits to individual schools around Toronto, carried out by university ambassadors each fall for many years past. (Visits to schools in other parts of the province are still on the program.) The Fair will be in operations from 10 to 9 tomorrow, and 9:30 to 6 on Sunday.
"It is hoped that the Fair will encourage these students to come see what the universities have to offer, all in one place on one weekend," says Barb Trotter of the UW registrar's office, who will be staffing UW's booth at the Fair on Saturday and Sunday along with dozens of colleagues. "This is a whole new adventure for everyone.We have tried to predict what might happen, but nobody really knows for sure how many people will come, or how the arrangements will work out."
UW's booth is some 40 feet long, with boards that show campus pictures and list all UW's programs. "There will also be six panels with cutouts of students," says Trotter. "Each panel has one student with a quote about the strengths of the University of Waterloo. At the top and bottom of each panel are appropriate photos relating to the student's quote."
And staff will be encouraging visitors to take home the new admissions brochure ("search piece" is the jargon phrase). Just off the press, it has basic information about UW and includes a card that can be sent in to request more information. Five times on Saturday and four times on Sunday, UW staff will give 45-minute presentations in a nearby room, and special sessions on financial aid, sponsored by the Royal Bank of Canada, are also planned.
Dozens of Web pages across the university are displaying the new logo this morning. The change was made instantly, just by changing the graphic that's called up by the URL http://www.uwaterloo.ca/images/UWlogo.GIF. (That's the one recommended for Web page headings.) The new logo in a number of sizes is available on the Web at http://www.adm.uwaterloo.ca:80/infograp/logotest/. Seen here: the logo as it appears 150 pixels wide.
Co-op students are advised that today is the last day for return-to-campus interviews. Students who will be taking part in interviews later this term, for January-to-April co-op jobs, should plan to pick up their "master co-op record" on Tuesday, which is also the day most work reports from the spring term are due.
St. Jerome's College has two special events this weekend. Today from 2 to 7 p.m. and tomorrow from 8 to 4, it plays host for -- and beneficiary of -- a garage and yard sale sponsored by the local Knights of Columbus. And the graduates' association wine tour -- heading for three Niagara area wineries, plus "the shops of Jordan Village" -- takes place Saturday.
The football Warriors, ranked first in Canada again this week, will host the University of Windsor Lancers at University Stadium at 2 p.m. Saturday. Several other Warrior and Athena teams are also in action -- the baseball Warriors play Friday and Sunday at Bechtel Park, the cross-country season is starting with an invitational at Guelph, and there's action in field hockey, rugby and soccer.
A memorial service for Blair Daciw, a music student who died in a bicycle crash on Columbia Street in August, will be held Sunday at 2 p.m. at Siegfried Hall, St. Jerome's College.
September 13, 1994: The morning after the Québec election returns the Parti Québecois to power, the Daily Bulletin comes out in French.
Editor of the Daily Bulletin: Chris Redmond
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